Louis Vuitton is keeping up with its tech-savvy clients by joining Twitter this past Friday. This is Vuittion's first venture into the social networking community. Followers will stay up-to-date with the brand, gaining information on celebrity sitings, design collaborations and product launches.
Louis Vuitton is very aware that the Internet is a prominent marketing and sales tool and has enhanced their website, www.louisvuitton.com, accordingly by offering exclusive content. Last Friday, it launched the Totally Monogram tote on its site. The bag, available in three sizes, will be sold exclusively on the site until June 1. After which, it will be sold at Louis Vuitton stores. Vuitton is now the only online shopping destination for its products, which are no longer offered at eLuxury.com.
Monday, May 18, 2009
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